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Parisian makeup artist Violette Serrat says winter makeup is moving toward more expressive, less precisely constructed looks. Her five trend picks include metallic “jewelry eyes,” Bordeaux-stained lips, soft smoky eyes, flushed skin and a fifth look not fully detailed in the supplied report excerpt.
Makeup artist Violette Serrat, founder of Violette_FR, says winter makeup is turning toward more expressive, less polished looks, according to a Who What Wear report. The report names five trends for winter 2026, including metallic “jewelry eyes” and blurred Bordeaux lips; the supplied excerpt also describes softly diffused smoky eyes and flushed skin.
Serrat told Who What Wear that she sees a shift away from the recent emphasis on clean, minimal makeup. “I love what’s happening in beauty right now because I feel we’re seeing a return to more expressive makeup,” she said. She described the emerging direction as less focused on constructing a perfect face and more concerned with creating an atmosphere.
For eyes, Serrat predicts metallic shades used as deliberate accents, including silver, blue and iridescent pigments. She suggests treating color like jewelry: a single flash on otherwise lightly made-up skin rather than a fully elaborate look. She also points to dark, diffused eye makeup, which she describes as lived-in and wearable when applied in sheer layers.
For lips, the report highlights Bordeaux red, black cherry and smoky brown. Serrat says a deep shade can be worn at full intensity or blurred with a fingertip into a stain. The accompanying styling advice is to keep the rest of the face relatively understated, creating contrast between a strong lip and lightly made-up skin and eyes.
A Move Toward Expressive Makeup
The report’s central point is a change in emphasis: winter makeup is presented not as a uniform set of products, but as a looser, more personal approach to color and texture. Serrat’s suggestions range from a precise metallic accent to a smudged lip, with room to adapt each look to individual preference and routine.
For readers, the guidance is practical as well as trend-focused. A single metallic mark or a blurred lipstick can provide a seasonal change without requiring a full face of makeup. Serrat’s advice also separates the looks from highly polished application: the proposed effect is often intentionally softened rather than exact.
These are one artist’s predictions, reported by a fashion and beauty publication, not evidence that the looks are widely worn or will define the season. The article offers a snapshot of Serrat’s perspective and product recommendations, rather than survey data or independent trend measurement.
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Serrat’s Winter Makeup Outlook
Who What Wear frames the report around the popularity of familiar associations with French makeup, particularly red lipstick and relatively bare skin. Serrat, a French makeup artist and founder of Violette_FR, argues that the winter direction she sees is more dramatic and rebellious than the minimal “clean-girl” style she says has held attention for a period.
The source labels its list as five winter trends for 2026. The supplied material gives detailed descriptions of metallic eyes, Bordeaux-stained lips and softly diffused smoky eyes, and refers to flushed skin. It does not include the full explanation of every item in the five-trend list, so the list should not be treated here as fully reproduced.
The report also names Violette_FR products as possible ways to create some of the looks, including liquid shadow, metallic liner and lip colors. Those mentions are product recommendations within the source article, not independent assessments of product performance.
““Makeup is becoming a little less obedient—and I think that’s a very good thing.””
— Violette Serrat, makeup artist and founder of Violette_FR, speaking to Who What Wear
How Widely the Looks Will Catch On
The source presents Serrat’s observations and predictions; it does not provide sales figures, consumer polling or other evidence establishing how common the looks are. The headline’s suggestion that French women “can’t stop wearing” the trends is not supported by usage data in the supplied material.
The excerpt does not include the full details for all five trends, nor does it state a publication date. It also does not establish whether the looks are already widespread in Paris or New York, or whether Serrat expects them to gain popularity later in the winter. Her comments should be read as professional opinion, not a confirmed forecast of what consumers will wear.
More Detail on the Five Looks
The next step for readers seeking the complete list is to consult the full Who What Wear report, which the supplied excerpt does not reproduce in full. Further coverage or reporting could clarify the remaining trend descriptions and provide a publication date.
For now, Serrat’s recommendations amount to a set of adaptable ideas rather than a required seasonal routine: try a metallic accent, soften a dark eye, or wear a berry-toned lip more diffusely. Whether these approaches become broader winter trends remains to be seen.
Key Questions
Who identified these winter makeup trends?
Violette Serrat, a Parisian makeup artist and founder of Violette_FR, shared the predictions in an interview reported by Who What Wear.
Which trends are described in the supplied report excerpt?
The excerpt describes metallic “jewelry eyes,” Bordeaux-stained lips and softly diffused smoky eyes. It also refers to flushed skin, but does not provide the full descriptions of all five listed trends.
How does Serrat suggest wearing a Bordeaux lip?
She says a deep burgundy can be applied at full intensity or blurred with a fingertip into a stain. The report suggests keeping the eyes and skin relatively understated alongside a statement lip.
Are these trends confirmed to be widely worn in France?
No. The source reports Serrat’s observations and predictions, but supplies no polling, sales data or other evidence showing how widely the looks are being worn.
Source: whowhatwear.com
